August 27, 2024
This is to inform you that Baazar Style Retail Limited is coming out with a public issue to raise Rs.834.68 crore from the market.
The issue opens on August 30 and closes on September 3, 2024.
Details of the Baazar Style Retail Limited IPO
| Company Details |
The Company was originally incorporated in June 2013 as 'Dwarkadas Mohanlal Pvt. Ltd' in Calcutta, West Bengal. The name was changed to 'Baazar Style Retail Pvt. Ltd' in November 2013. Subsequently on conversion to public limited company the name was changed to 'Baazar Style Retail Limited', in December 2021. The company is a value fashion retailer, offering affordable products under the apparels and general merchandise segments. The company is a one-stop shop catering to the requirements of the entire family by providing a quality product portfolio at an affordable price. Within the apparels vertical, it offers garments for men, women, boys, girls and infants, and the general merchandise offerings include both non-apparels and home furnishing products. Baazar Style Retail has a market share of 3.03% and 2.22%, in organized value retail market in the states of West Bengal and Odisha, respectively. The company was the fastest growing value retailer between 2017 - 2024, in terms of both store count and revenue from operations as compared to listed value retailers. The company has the largest retail footprint in Eastern India, as compared to the listed value retailers. The company operates 162 stores spread across over 1.47 million square feet located in 146 cities. The company's Average Transaction Value was ₹ 1,038.69 in FY2024, which was the 2nd highest when compared to that of the Listed Value Retailers in India. The company's revenues from operations grew at a CAGR of 32.86% while the overall lifestyle and home value retail market grew at CAGR of ~19.3% during the same period. The company has a healthy mix of both private label and third-party brands that are offered in the stores including fashion apparel of brands such as Killer and Sparky in select stores. The company currently owns 10 private label brands contributing ₹ 368.99 Cr in FY2024 representing 37.93% of its revenue from operations. The company's revenues from operations have grown at a CAGR of 32.86% to ₹ 972.88 cr in FY2024 vs. ₹ 551.12 Cr in FY2022, while the EBITDA have grown to 14.61% from 12.40% during the same period. Due to a lean working capital cycle, the company has managed to improve its operating efficiency. In FY2024 the working capital days stood at 8.89 days vs. 17.96 days in FY2022. |
| Issue Period | Issue opens on: Friday, August 30, 2024 Issue closes on: Tuesday, September 3, 2024 |
| Price Band | Rs.370 to Rs.389 per equity share |
| Bid Lot | 38 equity shares and in multiple thereafter. |
| Issue Size | Rs. 834.68 crore |
| Employee Reservation | Equity shares aggregating up to Rs. 1/- crs |
| Employee Discount | Rs. 35/- per share |
| Issue break-up | QIB - 50% of the net offer - Rs.416.84 crore NIB - 15% of the net offer - Rs.125.05 crore RET - 35% of the net offer - Rs.291.79 crore |
| Listing | NSE and BSE |
| Registrar | Link Intime India Private Limited |
| UPI | All NII Bidders (bids up to ₹ 5,00,000) Applications through brokers are compulsorily in UPI Mode |
| Note |
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Watch these 4 videos to know how to apply for the Baazar Style Retail Limited IPO online easily.
Step 1: Create an UPI ID 
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Step 2: Apply for IPO online using mobile app or website 
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Step 3: Authorise UPI mandate to block payment 
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Remember these points while applying for IPOs
- With Sharekhan, you can now fill and submit your IPO application online at your convenience anytime before an issue closes. This can be done through the Sharekhan app or website.
- You will need a mobile phone with a SIM linked to your bank account offering the UPI facility and a debit card to create your UPI ID.
- Currently, UPI works on the following mobile applications:
Name of App (Supported Platforms) VPA Handle BHIM Baroda Pay (only Android) @BARODAMPAY BHIM Oriental Pay (Only Android) @obc BHIM RBL Pay (Android & iOS) @rbl BHIM (android & iOS) @upi BHIM ALLBANK UPI (only Android) @allbank BHIM Axis Pay (only android) @axisbank BHIM IndusPay (only Android) @indus BHIM Lotza UPI (only Android) @federal BHIM SBIPay (only android) @sbi Citi Mobile (android & iOS) @citi & @citigold Google Pay (android & iOS) @okhdfcbank | @okaxis | @oksbi | @okicici HSBC Simply Pay (android & iOS) @hsbc iMobile by ICICI Bank (android users) @icici Kotak Mobile Banking App (Android) @kotak Phone-Pe (android & iOS) @ybl SIB Mirror+ (only Android) @sib BHIM YES PAY (only Android) @yesbank DigiBank - DBS (Android & iOS @dbs Paytm (Andriod & iOS) @paytm BHIM AUPay (Android & iOS) @aubank Freecharge (Android & iOS) @freecharge BHIM BANDHAN UPI (Android & iOS) @bandhan BHIM KBL UPI (Android) @kbl Phone-Pe (Android & iOS) @ybl, @axl, @ibl - To avoid rejection, download the latest version of the app.
- Remember to select UPI as the payment option in the IPO application form by providing your UPI ID.
- As soon as you submit your application through the mobile app or website, you will receive an SMS from National Payments Corporation of India (NPCI) informing you that your UPI mandate has been generated.
- The app passcode and the UPI PIN can be different; remember to enter only the UPI PIN while authorising the UPI mandate. Note that you should not share your UPI PIN with anyone.
- If you forget the UPI PIN, simply reset it instead of entering a wrong one.
- If the transaction gets through, you will receive a “Transaction is successful” message on your mobile.
- There are two possible scenarios post-allotment: On full allotment, funds will be debited from your account. If there is no allotment of shares, the blocked funds will be released after the end date or expiry date of the UPI mandate.
| Published by Team Internal Communications |  |
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