Announcing
An Asset Gathering Contest October 1- December 31, 2023

October 6, 2023

I am pleased to announce Asset Gathering League (AGL), an asset gathering contest, for the Branch Network staff of Sharekhan. It is a great opportunity for the entire front-life staff to excel at their work and get rewarded as well as recognised for their efforts. The contest opened on October 4 and closes on December 31, 2023.

Participate in the contest by maximising your fresh asset collection and stand a chance to get recognised in a convention in Goa next year! If you unleash the Sheru within you and are among the top performers across the country in the contest, we shall make sure that you are rewarded with a larger-than-life experience in the convention, with a special gala lunch, a gold coin and a medal for your stellar achievement.

I look forward to full participation from the front-line teams and many extraordinary performances too. The details of the contest are presented below.

With respect to rewards, my decision will be final.

Contest rewards and targets for individual roles

Roles  You need to achieve the minimum targets in both below to be eligible for a Regular Seat: Number of Regular Seats awarded basis AG NES LS % achievement (100% minimum) You need to achieve the minimum target below to be eligible for a Sheru Seat

Asset Gathering Net Equalised Sales Lump Sum (AG NES LS)
Number of Sheru Seats awarded basis % AG NES LS achievement (100% minimum)
Asset Gathering Net Equalised Sales Lump Sum (AG NES LS)
(Rs. lakh)
New SIP with ACH mandate
(Rs. lakh)
Super Trader Relationship Manager (category 1) 50 2 24 100 8
Super Trader Relationship Manager (category 2) 45 1.75 6 90 3
Super Trader Relationship Manager (category 3) 40 1.5 8 80 3
Customer Relationship Executive (category 1) 35 1.5 7 70 3
Customer Relationship Executive (category 2) 30 1.25 2 60 2
Customer Relationship Executive (category 3) 25 1 3 50 2
Investment Specialists 200 4 2 400 2
Sr. Investment Specialists 250 3 3 500 2
Sharekhan One Relationship Manager 280 4 2 560 2
Dial-N-Trade Mutual Fund Specialist 10 10 1 20 1
Virtual Investment Specialists 45 4 1 90 1

Contest rewards and targets for managerial roles

Roles  Target for category 1 - Regular Seats (100% achievement of the Asset Gathering Net Equalised Sales Lump Sum target and new SIP target taken together) No. of seats available per role for category 1 - Regular Seats No. of seats available per role for category 2 - Sheru Seats
Asset Gathering Net Equalised Sales Lump Sum (Rs. lakh) New SIP with ACH mandate (Rs. lakh)
Branch Head A1 200 15 1 Sheru seats for all managerial roles shall be announced in Dec basis Oct & Nov performance
Branch Head A2 150 20 1
Branch Head A3 125 15 2
Branch Head A4 110 12 4
Branch Head A5 100 11 4
Branch Head A6 80 10 4
Branch Head A7 70 8 8
Branch Head A8 60 7 4
Group Head - Group 1 400 25 1
Group Head - Group 2 350 20 1
Group Head - Group 3 300 15 1
Sharekhan One City Head 400 | 800 10 1 | 1  
Sales Team Leader 50 # 200 4
Onboarding Team Leader 75 # 300 1
Sales Regional Sales Manager 150 # 500 2
Super Trader Investment Specialist Click here to know your target 2
Classic Team Leader 2
Sharekhan One Investment Counsellor 1
Super Investor Regional Head/Team Manager 2

 

Contest rewards and targets for sales and onboarding roles

Roles You need to achieve the minimum targets in both below to be eligible for a Regular Seat: Number of Regular Seats awarded basis New SIP with ACH mandate % achievement (100% minimum)
Asset Gathering Gross Equalised Sales Lump Sum (AG GES LS)
(Rs. lakh)
New SIP with ACH mandate
(# New SIP)
Sales Executive/Assistant Manager - T30 15 30 SIPs 4
Sales Executive/Assistant Manager - B30 12 35 SIPs 4
Onboarding Executive 18 45 SIPs 2
Sales Team Leader 50 200 4
Onboarding Team Leader 75 300 1
Sales Regional Sales Manager 150 500 2
Head Client Acquisition 500 2000 2

Targets for Segment Heads and Zonal Heads

Segment Heads Asset Gathering Net Equalised Sales Lump Sum
(Rs. lakh)
New SIP Target
(Rs. lakh)
Segment Threshold
Gautam Kalia, Super Investor 3,000 450
Mustafa Pardiwala, Super Trader 4,400 662
Sunil Raula, Classic – Retail 900 138
Devangg Kamdar, Sharekhan One 1,700 250

Zonal Heads Asset Gathering Net Equalised Sales Lump Sum
(Rs. lakh)
New SIP Target
(Rs. lakh)
Zonal Targets
Anahita Vora, West Zone 3,500 528
Nidhi Ambardar, North & East Zone 2,300 345
Rahul Belur, South Zone 2,300 345
North-West & Central Zone 1,900 282

Qualifying Criteria

  1. The Goa convention will take place only if 50% of the net equalised lump sum target of Rs.100 crore is achieved. If this target is not achieved and the Goa convention will not take place. However, the participants who achieve their respective targets will be rewarded equivalently.
  2. Participants can qualify for the contest only if 50% of the net equalised sales lump sum target is achieved from mutual funds. Only equity SIPs, ie schemes with equalisation of 90% and above, within monthly amount of minimum Rs.2,000 and minimum tenure of 36 months shall be considered for calculating the new SIPs.
  3. Contest criteria - product-wise credit will be as follows:
    1. Mutual fund scheme credit will be considered as per equalisation credit communicated during the contest period. Please refer to the “Funds we Like” for the latest list of funds based on in-house research.
    2. Equity PMS equalisation will be as follows:
      1. In-house PMS: 120%
      2. Approved third-party products: 100%
      3. Non-approved third-party products: 90%
    3. InvesTiger will be considered at 100% of actual net sales achieved during the contest period.
    4. Corporate deposits and SGB credit will be considered at 50% of the gross sales achieved during the contest period.
  4. For PMS, please report business on MS Teams link interim MIS. The final MIS will be prepared based on transaction feeds from product providers and on the basis of DPMS mapping for the month in which the transaction took place.
  5. For corporate deposits, please report all business on MS Teams link for interim MIS. The final MIS will be prepared based on transaction feeds from product providers and on the basis of DPMS mapping for the month in which the transaction took place.
  6. All Sales and Onboarding staff will have to report business on MS Teams link for the business sourced through unmapped clients. Please note, the Sales and Onboarding staff can source business from Branch Manager-mapped clients, unmapped clients and new accounts as defined under Sales KPI and Incentive Policy.

Given below are links to some important documents that you must read before you participate in the contest.

Important links for the contest

Terms and conditions Dos and Don’ts Compliance Guidelines Disclaimer MF Dos and Don’ts

Enablers:

Enabler for mutual fund sales process Enablers for better client conversations for Alternative Investment Funds

Enablers for better client conversations for PMS Enablers for better client conversations for Corporate Fixed Deposits Enabler for InvesTiger

I wish you all the best for the contest.

Thank you.

Best regards,


Dr Parminder Varma
Chief Business Officer
Sharekhan

Published by Team Internal Communications
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