DSCL was incorporated on 21 November 1989 as a Private Limited Company and was converted into a public limited company by a special resolution passed at the Extra Ordinary General Meeting held on 29 March 1994 and obtained fresh certificate of incorporation from the Registrar of Companies, Maharashtra at Bombay on 14th June, 1994. DSCL is a part of the DSJ Group of Companies which inter alia includes DSJ Finance Corporation Limited and Dataline and Research Technologies (I) Limited. DSCL was formed to take over the publication business of Boom Trading & Investments which is a partnership firm of the Padode family. In terms of the takeover agreement executed in April 1990 DSCL has been licensed to use the brand name of `Dalal Street Investment Journal' till such time as the Promoter Group continues to hold at least 35% of DSCL's equity or till 31 March, 2005 (whichever is earlier) when it may be renewed by mutual consent for 5 years at a time. Under the agreement, Boom Trading & Investments transferred the entire running business of publishing, except the ownership rights to certain publication titles. The parties to the agreement arrived at a consideration value of Rs.10,50,000 by mutual consent. This consideration was settled by lumpsum payment. There is no separate fee or charge, fixed or recurring, for the license to use the publication titles of Boom Trading and Investments. DSCL publishes the investment magazine 'Dalal Street Investment Journal' which is a popular publication with a specific coverage on issues relating to investments and corporate performance. Each issue features a database of over 1500 listed companies and also carries new issue analysis, special reports, industry reviews and corporate analysis. Dalal Street Investment Journal is a fortnightly magazine published in English, Hindi and Gujarati editions. The magazine was first published in 1986 as a 12 page cyclostyled newsletter and has since grown in readership to achieve the current circulation of over 100,000 copies a fortnight. The Hindi and Gujarati editions launched in 1991 and 1993 respectively have a circulation of around 20,000 copies and 10,000 copies per issue respectively. DSCL also publishes a weekly newsletter 'Flashnews' which makes recommendations on investment opportunities based on technical and fundamental analysis. Flashnews has over 16,000 subscribers. DSCL has been publishing a fortnightly 'India Economic Update' which contains information on the Indian economy, business opportunities government policies etc. This periodical was published on behalf of the Government of India vide a contract with the Department of Advertising & Visual Publicity, Ministry of Information & Broadcasting and was distributed through Indian Consulates and Missions in 111 countries with a readership of 50,000 The contract with the Government has since expired. DSCL has instituted the Annual DSJ Award for corporate excellence which is based on a comprehensive evaluation of corporate performance. Since its inception, these awards have grown in prestige and have come to be a coveted recognition of corporate excellence. DSCL has been appointed as Sales Representative for India by the Economist Group, Hong Kong. This agreement initially upto September 1995. DSCL is responsible for generating sales of the Economist Intelligence Unit & Business International and for providing after sales support. The commission payable to DSCL is 30% of the net price (after discount) of new sales of subscription products and research reports directly achieved by DSCL. DSCL is structured into three principle business divisions: a. Publications Division This division publishes 6 periodicals (DSJ - 3 editions, Flashnews, India Economic Update, DSJ Annuals). The editorial content and articles are sourced from DSJ's correspondent network and from news agencies. The DSJ Group has an inhouse research division, Corporate and Economic Research Centre (CERC) which is manned by a team of qualified financial analysts and which contains a database of around 4200 Indian Corporates. The publications of DSCL obtain data from CERC. The printing work of the publications is handled in the press division of DSFL. The distribution of DSCL publications are conducted through Padode Communications Pvt. Ltd. b. Seminars Division This division organises and conducts seminars on matters of topical interest in the fields of management, finance, marketing, etc. International experts their chair these seminars which are designed to provide the participants with indepth analysis and commentaries on the subject. These seminars are a forum for participants to obtain an insight and exchange opinions. DSCL has till date organised three seminars including the seminar conducted by Tom Peters on General Management and Strategy. c. Research Division DSJ intelligence Unit offers research reports on business, industry, corporates and economy. It is already producing a weekly primary market research report 'PRIMEX' and a monthly 'Market Barometer' for institutional clients. It has also researched the information which is being marketed in "National Stock Exchange Infobank". MAIN OBJECTS OF THE COMPANY The objects of the Company inter alia, includes the following: 1. To purchase or otherwise acquire from Messrs. Boom Trading and Investment and Messers. Hi Tech Offset Printers all the properties, assets, right, title, interest and goodwill in the business of Messers Boom Trading and Investments and Messers Hi Tech Offset Printers including all interest in land, building, leases, machinery and plant whatever interest the said Messers Boom Trading and Investments and Messers Hi Tech Offset Printers have in the movable and immovable properties and the liabilities as may be incidental thereof with a view to enter into an agreement thereto and to carry the same into effect with or without modification. 2. To start, acquire, print, publish and circulate or otherwise deal with any newspaper or newspapers, magazine or magazines and other publication and to carry on the business of art, printers, colour printers, plate printers, etching printers, lithographic printers, offset printers, photo-gravure printers, rill form and automatic printers and to carry on the business of magazine, periodicals, journal proprietors, press agents, news agents, publishers, book sellers, book binders, wholesale an retail dealers in stationary and newsprint. The Company vide resolution approved in its Extra Ordinary General Meeting dated 1st September, 1993 u/s 149 of the Act has decided to commence business in the activities listed below: 1. To act as management consultants and to provide advice, services, consultancy in various fields, general administrative, commercial, legal, economical, labour, industrial public, relations, scientific, technical direct and indirect taxation and other levies, statistical, accountancy, quality control data processing and marketing by holding seminars, training workshops or elsewhere in India and abroad and to hire consultants and experts for the aforesaid purpose. 2. To manufacture, buy, sell, import, export, hire, take onlease, to exhibit, distribute and to deal in any other manner in films and other cinematographic products both of own manufacture or manufactured by others, Indian or foreign in or outside India and also to engaged agents and other experts, articles for the above or any other purposes of the company and to pay and remunerate persons so engaged. 3. To carry on business of media representatives and concessioners for India and international including acting as representatives and agents of advertisers, media space and time selling and marketing Agents, Media space and Time contractors, concessioners, innovators, hirers space, time and display rights, distribution rights, redistribution rights of television signals in India of Indian and international origin, representatives and looking agents / contractors / consultants of various mediums of publicity and promotions, campaign managers, sponsors for marketing of products, market research, marketing consultants, representatives, promoter, owners, distributors and holders of right, dealers in films cinematographic products, commissioning and processing of copy rights, selling and levying of audio, audio-visual material, work of Art and Literature. 4. To purchase, take on hire or otherwise acquire, films, television and video rights with exhibiting, distributing and renting of the same and to sell, give on hire or otherwise the films, talkies and the rights so acquired as well as company's production with their exhibiting, distributing and renting rights. 5. To set up, operate, newswire service and to collect new, views, opinions, information from all parts of world through reporters, agents with arrangements with other agencies, through teleprinter, telecommunication lines and other modern means of communication in India or abroad. 6. To develop, acquire, design, redesign, compile, improve, databases relating to industry, corporates, economy, finance, law, money, bullion, commodity and capital markets and to prepare reports, directories and other value added products for marketing in India and abroad. 2001 -Spliting of equity share from Rs 10/- each to Rs 1/- each. 2021 -Company name has changed to DSJ Keep Learning Ltd. from DSJ Communications Ltd. 2024 -The company issued rights shares of Rs. 1 in the ratio of 7:9 at par.